Coatings
BASF Coatings and Dongfeng Nissan N7 present beautiful car colors together
Being cooperating for more than 20 years, BASF Coatings and Dongfeng Nissan have always been committed to deepening strategic partnerships and jointly building reliable technology and quality systems. The launch of the N7 model is not only an important milestone in promoting the global business layout of both parties, but also a vivid embodiment of our cooperation to interpret the future mobility vision with extreme colors. We look forward to continuing to work with Dongfeng Nissan to write more successful chapters and bring greener, smarter travel choices to users around the world.
Interpreting Future Mobility with Vibrant Colors
At the beginning of the N7 model project, BASF and Dongfeng Nissan's color development team conducted thorough research on popular color trends. Both parties conducted social background research from multiple dimensions such as economy, culture, and technology, summarized future automotive color trends, and combined vehicle positioning and target customer group needs to screen color characteristics. Finally, low saturation, slight flicker, and color-changing effects were defined as the main characteristics of the new car color.
During the new color development process, the development team simultaneously applied special nano pigments and aluminum powder to the Flowing Silver car color coating formula based on the preliminary development results of applying nano materials, successfully achieving the blue-gold color-shifting effect. It not only presented a sense of technology but also showcased unique cold and warm tone changes.
The cooperation between Dongfeng Nissan and BASF has a long history, and both parties have always maintained close technical exchanges and innovative exploration in the field of material development. During the development of the N7 model, we jointly overcame multiple technical difficulties, especially achieving breakthrough progress in the application of nano materials. These achievements not only enhance the vehicle's appearance but also lay a solid foundation for achieving more sustainable travel methods. In the future, we will continue to work with BASF to drive innovation in material technology and bring users a smarter and more environmentally friendly travel experience.
BASF Coatings, Injecting Excellent Quality into N7
The excellent color presentation of N7 is inseparable from the support of hardcore technology. BASF Coatings provides comprehensive coating solutions for it, including ProGloss 2K clearcoat and Aqua BC3 basecoat, ensuring superior vehicle performance while bringing excellent appearance effects.
Towards a New Chapter in the Future Together
For more than 20 years, BASF Coatings has always adhered to innovation and sustainability as the core. We believe that through close cooperation with Nissan, we will continue to promote the transformation and upgrading of coating raw materials and coating technology, providing more environmentally friendly and intelligent solutions for future mobility.