BASF Coatings – Driving Surface Solutions

BASF Coatings officially introduced new product lines at Automechanika 2024. Further driving sustainability in the refinish industry, BASF’s next generation of clearcoats employs the company’s unique ChemCycling technology. The product lines, manufactured using recycled feedstock, are marketed under BASF’s premium brands Glasurit^® and R-M^®.

BASF's Coatings division has official inaugurated its new Application and Technical Center in Jiangmen, China. Located within the site of BASF Coatings (Guangdong) Co., Ltd. (BCG), the center marks another major milestone in the continuous expansion of BASF Coatings’ global refinish technology network.

Panasonic, one of the world's leading luminaire manufacturers, incorporates BASF's optical film NovaFlex GlareControl for its new study luminaire "SHIYUE". The innovative film offers excellent anti-glare properties, allowing the product to meet the highest performance level of a new standard set by the China Quality Certification Center. 

Markus Dinslacken, former Chief Human Resources Officer, Fresenius Kabi AG, Bad Homburg, will take over the management of the Global People & Culture Coatings unit and the position of Managing Director at BASF Coatings GmbH on September 1. BASF Coatings has approximately 11,600 employees at 70 sites worldwide.

BASF's Coatings division has successfully renewed its agreement to procure 100% renewable electricity at its automotive OEM coatings manufacturing operations in Shanghai, China. The company will continue to power its BASF Shanghai Coatings Minhang and Caojing sites, as well as the BASF Coatings' resin plant in Caojing, solely with green power.

The official BASF Coatings LinkedIn channel is now live! This new platform provides us with a dedicated digital space to connect and engage with our stakeholders, including you. Join our global community and follow us to stay updated on insights, inspiration, and the latest developments in coatings excellence.
 

The color ZENOMENON, designed by BASF's Coatings division, was the only automotive paint to be honored this year at the Red Dot Award: Product Design, one of the most prestigious design competitions in the world. The innovative technology and the special aesthetics of the coating have impressed the experts on the Red Dot jury in the "Materials and Surfaces" category.

In 2022, BASF signed a multi-year global industry partnership as the exclusive sponsor of the Car Painting category of WorldSkills International and will be the global silver partner of the 47th WorldSkills Competition in Lyon, France, with its premium refinish paint brand Glasurit. From September 10–15, over 1,500 participants from more than 65 countries will compete in 62 skill competitions at WorldSkills Lyon 2024.

Global Head of Automotive Color Design for BASF, Mark Gutjahr, has been invited as a guest on the podcast "The Economics of Everyday Things" by Freakonomics and Zachary Crockett! This episode centers around an emotional and yet highly technical topic: car color. 

BASF's Coatings division announced the expansion of e-coat manufacturing facility at its Mangalore site. This strategic expansion is driven by the growing demand for e-coat solutions by local automotive OEM customers in India, as well as customers in the South Asian and ASEAN markets. BASF will have the capability to manufacture the latest generation of e-coat products, such as CathoGuard 800 RE.

Four years ago, BASF amazed the refinish paint world by introducing Glasurit 100 Line, a new waterborne basecoat system from its premium paint brand. Now that more than 1,000 body shops across 20 countries have adopted 100 Line, BASF has updated its data to back up its claims of being even more productive, with the highest process efficiency and product quality, and the lowest VOC content ever.

BASF's innovative coatings product has supported the development of Panasonic "SHIYUE" study luminaire. This luminaire uses BASF's optical film product NovaFlex GlareControl, and has become one of the first standing study luminaire products in China certified with the highest AAAAA performance level.

BASF has been recognized by General Motors (GM) as a 2023 Supplier of the Year. This year's win marks the 17th time that BASF has been honored with the Supplier of the Year award in the 32-year history of GM's recognition program. BASF’s Coatings division supplies several different products to GM – from anti-corrosion surface treatments to a rainbow of brilliant topcoat colors and shiny clearcoats.

Chemetall has been recognized for its outstanding performance at Airbus and awarded the prestigious "Accredited Supplier" status. This is the highest recognition  in Airbus' Supply Chain & Quality Improvement Program (SQIP) and demonstrates Chemetall’s ongoing commitment to excellence in quality and being a trustworthy, reliable partner for Airbus.

Reducing the ecological footprint towards CO₂ neutrality is a significant goal for many industries and value chains, including the coating and pre-treatment processes of the automotive industry. The GLASS tool allows to analyze the environmental impacts of all essential components throughout the application process.