Shaping the Future

Climate Change, Digitalization & Future Mobility: The challenges of the future are our motivation to create better solutions for our customer and the society.

We anticipate global market trends to identify business opportunities for us and our customers that shape the future of various industries. We do not only react to the challenges of the future. We actively shape the future with our innovative solutions.

Learn about our novel solutions and color trends under the motto: Driving Surface Solutions.

Driving Digitalization

Megatrends in the automotive industry are facing new challenges for the materials used, yet at the same time opening up new opportunities. Electromobility and autonomous driving are set to revolutionize cars and put established vehicle concepts to the test. Modern vehicles already rely heavily on material solutions from the chemicals industry; however, in future, chemistry will play an even greater role, making a significant contribution to solving tomorrow’s mobility challenges. With high-performance plastics BASF is already supporting these trends and is offering innovative solutions.

Driving Future Mobility

AUVOT Sportif virtual car shape in Gagnamagnid Gold

Driving Color Design

Driving Innovation

The whitewater river Steyr next to a paved road. The water is still blue from the melting snow in the montains in springtime. Location: next to the small ski resort Hinterstoder in the "Totes Gebirge" area in Upper Austria.

Driving Sustainability